Olive Young Nampo Town Busan: New Store Opens Today (2026)

Quick Answer
Olive Young Nampo Town officially opened in Busan on August 28, 2026. The former Gwangbok Town store was relocated and expanded into a much larger store in the heart of Nampo-dong.
At around 2,975 m² (about 900 pyeong), it is the largest Olive Young store outside the Seoul metropolitan area. For travelers interested in K-beauty, this is one of the newest shopping spots to check out in Busan.
The location is also convenient for sightseeing. BIFF Square, Gukje Market and Jagalchi Market are all in the Nampo area, so you can easily add Olive Young to the same trip rather than traveling across Busan just for shopping.

Why Nampo Town Is Different from a Regular Olive Young
If you have already visited an Olive Young in Korea, you may be wondering whether it is worth going to another one. Nampo Town is quite different from the small neighborhood branches you see all over Korea.
The new store is much larger, with more space dedicated to discovering Korean beauty products rather than simply picking up a few everyday items. You can browse skincare, makeup, hair and body products, fragrances and other beauty categories in one place, with sections highlighting products that are currently getting attention.
Another important difference is the location. Nampo is one of the parts of Busan where you will see plenty of international travelers. According to reports released around the opening, foreign customers already accounted for a large share of sales at the previous Olive Young store in this area. The expanded Nampo Town store has been designed with that international demand in mind.

Where Is Olive Young Nampo Town?
Olive Young Nampo Town is located in Nampo-dong, Jung-gu, Busan, right in one of the city’s main shopping and sightseeing areas.
The easiest way to get here by public transportation is to take Busan Metro Line 1 to Nampo Station. Once you are in the Nampo area, the store is within easy walking distance of many places that travelers already visit.
Area: Nampo-dong, Jung-gu, Busan
Nearest subway: Nampo Station, Busan Metro Line 1
Nearby: BIFF Square, Gukje Market, Jagalchi Market and Gwangbok-ro
If you are coming from Seomyeon, you can take Line 1 directly to Nampo without changing trains. From Busan Station, Nampo is also only a few stops away on the same subway line.
One thing I recommend in Korea is searching for the store name in Naver Map rather than relying only on Google Maps for the final walk. Search for “올리브영 남포타운” if the English name does not give you the exact result.

What Can You Find Inside Nampo Town?
The first thing you notice is the size. Nampo Town feels less like a neighborhood Olive Young and more like a large K-beauty shopping space where you can take your time comparing different brands and products.
You will find the familiar Olive Young categories such as skincare, masks, makeup, cleansing products, hair and body care, fragrances and beauty accessories. The larger space also makes it easier to find displays focused on trending products and brands that are currently getting attention in Korea.
If you are visiting Olive Young for the first time, do not feel like you need to know Korean beauty brands before you walk in. A good place to start is the ranking and trending sections. They give you a quick idea of what is popular at the moment before you start comparing individual products.
This is especially useful if you are not looking for one specific product and simply want to see what people in Korea are buying right now.
What’s Popular at Olive Young Right Now?
If you walk into Olive Young without a shopping list, the ranking section is one of the easiest places to start. It shows which products are getting the most attention at the moment and gives you a quick idea of what Korean shoppers are actually buying.
The products near the top of the ranking often include familiar categories such as toners, cleansing products, masks, toner pads, serums and other everyday skincare items. Brands that appear frequently can change, but names such as Bioderma, Anua and Mediheal are common examples of products travelers may notice while browsing.
One thing to remember is that Olive Young rankings are not fixed. Promotions, new releases and seasonal trends can change quickly, so it is better to treat the ranking as a snapshot of what is popular when you visit rather than a permanent best-product list.
If you are shopping for gifts or souvenirs, the ranking section can also help you avoid choosing completely random products. It is a simple way to see which items are currently popular in Korea before deciding what to take home.
What’s Popular at Olive Young Right Now?
If you walk into Olive Young without a shopping list, the ranking section is one of the easiest places to start. It shows which products are getting the most attention at the moment and gives you a quick idea of what Korean shoppers are actually buying.
The products near the top of the ranking often include familiar categories such as toners, cleansing products, masks, toner pads, serums and other everyday skincare items. Brands that appear frequently can change, but names such as Bioderma, Anua and Mediheal are common examples of products travelers may notice while browsing.
One thing to remember is that Olive Young rankings are not fixed. Promotions, new releases and seasonal trends can change quickly, so it is better to treat the ranking as a snapshot of what is popular when you visit rather than a permanent best-product list.
If you are shopping for gifts or souvenirs, the ranking section can also help you avoid choosing completely random products. It is a simple way to see which items are currently popular in Korea before deciding what to take home.

Can Foreign Travelers Get a Tax Refund?
If you are visiting Korea as a foreign traveler, it is worth checking the tax refund option before you pay. Olive Young stores that serve many international customers often provide tax refund services, and the former Gwangbok Town store listed both regular tax refund and immediate tax refund services.
Because Nampo Town has just reopened as a larger relocated store, I recommend confirming the available tax refund method at the cashier when you visit. The easiest thing to do is simply show your passport and ask before payment is completed.
Bring your passport.
You may need it to receive a tourist tax refund or immediate refund.
Ask before paying.
If you are unsure, tell the cashier you are a foreign traveler and ask whether tax refund is available for your purchase.
Keep your receipt.
Do not throw it away until you are sure the refund process is complete.
International credit cards are commonly used at major Olive Young stores, so most travelers do not need to prepare cash just for shopping here. If you are buying several products, it is still a good idea to check the final amount on the payment screen before tapping or inserting your card.
Useful Korean:
“택스리펀 되나요?”
Taekseu ripeon doenayo?
Does tax refund work here?
How to Add Olive Young Nampo Town to Your Busan Day
I would not plan an entire day around Olive Young Nampo Town. The better way to visit is to include it while exploring the Nampo area, where several of Busan’s well-known places are already close together.
For a first visit to this part of Busan, a simple route could look like this:
Jagalchi Market
↓
BIFF Square
↓
Gukje Market
↓
Olive Young Nampo Town & Gwangbok-ro
You do not have to follow this exact order. These places are all in the same general area, so it is easy to change the route depending on where you start, what you want to eat and how much shopping you plan to do.
Jagalchi and the traditional markets are more interesting during the day, while Gwangbok-ro is also pleasant later in the afternoon and evening. If you plan to buy a lot at Olive Young, I would personally leave the shopping until later rather than carrying a bag of cosmetics around all day.
My tip: If you are buying several Olive Young products, visit the store near the end of your Nampo trip. It is much easier than carrying your shopping through Jagalchi and the markets.
Is Olive Young Nampo Town Worth Visiting?
If you are already visiting Nampo-dong, yes, it is worth stopping by. The store is large, newly opened and easy to combine with places such as Jagalchi Market, BIFF Square and Gukje Market.
But I would not change an entire Busan itinerary just to visit this Olive Young. If K-beauty shopping is already on your list, Nampo Town is simply one of the better places to do it while you are in this part of the city.
Is Olive Young Nampo Town Worth Visiting?
If you are already visiting Nampo-dong, yes, it is worth stopping by. The store is large, newly opened and easy to combine with places such as Jagalchi Market, BIFF Square and Gukje Market.
But I would not change an entire Busan itinerary just to visit this Olive Young. If K-beauty shopping is already on your list, Nampo Town is simply one of the better places to do it while you are in this part of the city.
